Soak

Cold Brew Coffee

You grind it, you steep it, you serve it... Cold brew coffee takes time.
Time to soak, time to develop, time well spent.

Steeped in flavour.

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Overview

Soak wanted their brand to represent the simplicity of the product; that it’s time, not heat that does the brewing, creating a smoother, more palatable drink.

Working closely with them, we created a name and visual identity, developing descriptions and delivering a physical experience that made their ideas tangible.

Launching a new retail product is never easy so we aimed to create packaging that would be immediately engaging in its simplicity.

It’s now stocked in some of Northern Ireland’s premier food and drink retailers and continues to grow in reputation & appreciation.
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Differentiation

In a world over-saturated with marketing visuals we wanted to create a package that highlighted coffee; pure but deceptively complex.

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Process

Set against a bright, saturated palette monochrome photography of coffee beans communicates the simplicity and focus of the product; just coffee, water & flavour.

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Colophon

Client 
Soak 
Sector
Cold Brew Coffee
Disciplines 
Branding, Design for Print, Name Generation, Copywriting, Photography, Signage & Display, Packaging & Apparel

Everything means something.
What do you mean?

We’re a branding studio that creates & manages brands that mean something. Because when a brand means something to someone, that’s powerful.

We’d love to talk to you about what you do— past, present or future. From start-ups to established organisations, your brand should mean something.

Talk to us...
+44 (0)28 9073 8744
enquiries@studiostereo.co.uk

We Manage Meaning
Work with us...Work With Us